KLANG RIVER FESTIVAL 2022
Scope: Festival Branding Identity & Communications

The Klang River Festival (KRF) is a public festival, annually uniting local communities and stakeholders in celebration of life, heritage, culture, and identity.  Together with KongsiKL and other partners, 3nity co-developed the festival and its identity, setting KRF to reclaim the life of the river with purpose for the people, through arts as the platform. 

Recognizing the significance of the river and its tributaries in people's lives, KRF showcases the transient and ever-changing nature of the river and its tributaries as a source of transportation, fresh water, food, agriculture, and religious rituals, fostering a deeper appreciation for its historical and cultural importance.

The festival takes place in various iconic heritage buildings located in Downtown Kuala Lumpur, creating a unique setting for people to reminisce, reconnect, and rediscover their sense of belonging and nostalgia for the Klang River. 

By promoting inclusivity, knowledge sharing, and cultural celebration, KRF encourages meaningful conversations, connections, and collective efforts towards the sustainable development of the Klang River and its surroundings.

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