Together with Loveramics, Oloiya imperfect dried meat (by 3nity) won the Danish Design Awards in April 2016. Founding partner of 3x, Jesper Von Wieding receives the awards on behalf of 3x in Copenhagen, Denmark. I’mperfect movement started in Hong Kong by Co-design, founding partner of 3x, its ideology continue to spread through 3nity in Malaysia.

Imperfect Dried Meat
I’MPERFECT is a movement that encourages the acceptance of an imperfect world through partnerships around the globe. We work to consciously improve our usage of resources and people relations to create a more harmonious world. OLOIYA and I’MPERFECT present to you a novel way to enjoy your favourite dried meat delicacies. These are the odd-shaped pieces that are not perfectly shaped but taste just as great, if not better, because you’ll be contributing to a good cause.
http://danishdesignaward.com/…/nominee/imperfect-am-perfect/

3X is a group of highly awarded international strategic creative designers and friends, sharing a unique combination of expertise, that spans from art, culture, design, branding, publishing, entertaiment, education, to food & beverage. 3X was established in 2010. Today 3X is located in Copenhagen, Beijing, Guangzhou, Kuala Lumpur, Hong Kong and Shanghai.
http://www.3x.dk