Selene, a home based baking talent from Ipoh, bakes homemade cookies and traditional ethnic local desserts. Her homemade recipes are well known among her family and friends, which includes butter cookies, anzac biscuit, chocolate chips, hup toh soh, egg rolls, kuih talam, chinese mooncake, pulut tai tai, piglet biscuits, pumpkin and coconut steamed cake, zong zi, ang ku, curry puff and homemade kaya. 3nity’s role is to develop the brand name, brand mark and packaging design.